Latest Expertise:

It’s usually at this stage in the campaign when candidates realize they need messaging to provide the content needed for mailings, advertising, and voter contact scripts.

Our strategy and messaging experts decided to provide our network guidance on how to use messaging effectively to win. Each wee...

Just like they did in 2020 and 2022, Facebook will soon implement restrictions banning new ads on social issues, elections, or politics.

Beginning at 2:01am CT on Tuesday, October 29th, you will no longer be able to submit new ads for approval until after Election Day.

If you have ads submitted...

Recruiting, engaging, and activating members is a constant effort for associations and organizations.

Your members expect you to engage with them—they're not going to do your work for you. We've worked with organizations to develop successful methods to increase visibility, bring value to current...

With parade season upon us and campaigns kicking back into high gear, you need to stock up on campaign collateral like walk cards and yard signs.

But don't just check the box. Your collateral needs to stand out to voters, otherwise it's a wasted opportunity.

Walk Cards Depending on the strategy...

Homelessness has become an increasingly talked about issue throughout the country, leading state and local governments to pass legislation to address the growing crisis.

In Kentucky, it became a divisive issue recently as the state legislature introduced HB5, “The Safer Kentucky Act,” to reprior...